Lord Abbett
Services
Branded Podcast Series
Strategic Content Leadership
Brand Storytelling
Messaging Frameworks
Multimedia Production
Multi-Platform Content Planning
Client
Lord Abbett
Location
Jersey City
Year
Current
Info
I developed and launched a branded podcast series from concept through execution. This included shaping the strategy, coordinating production, and directing a team of writers, editors and designers. The podcast gave portfolio managers and product specialists a platform to tell the human story behind the data.

